Max Osterweis first conceived of SUNO, a New York based womenswear label, in 2008 after witnessing post-election violence in Kenya. Utilizing the vast collection of Kenyan Kangas that he had been collecting for years, Max joined forces with designer Erin Beatty to launch a high-end collection with a conscience. SUNO utilizes the local talent of Kenya, India, Peru and New York to create a collection of unique prints, textures and embroideries. SUNO is available at more than 70 retailers worldwide, including Neiman Marcus, Saks Fifth Avenue, Net-a-Porter, Opening Ceremony, Ikram, The Webster, and Harvey Nichols. SUNO was a 2011 and 2012 finalist in the Vogue/CFDA Fashion Fund, and a 2012 Nominee and 2013 Winner of the CFDA Swarovski Award for Womenswear.